KEEPING IT 
KASUAL

Photography Nathan Zack & Garrett Frisbey
Words Nathan Zack
Styling Naoki Hamano
Model Madeleine Olson
Model Jerami Goodwin

THE RULES OF DRESSING HAVEN’T BEEN COMPLETELY THROWN OUT the window after months of quarantining, but when you want to put a fit together just for that daily stroll around the block, it definitely feels like anything goes these days. Why not, for example, throw on a jazzy silk rayon shirt with printed fleece pants? Good thing Kapital has been perfecting the art of integrating highs and lows, loosening up traditional tailored pieces, and adding their signature offbeat, playful touch for years...which, we’d like to think of, in other words, as “Keeping it Kasual.” For the arrival of the AW20 collection, we’ve paired up intricate triumphs of craftsmanship with staples like Century Denim and the Bandana KEEL Vest, layered with the new BIG JP tees and sweats, made in Japan.





BLUE IN GREEN SOHO

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ABOUT US

Blue In Green is an independent denim and lifestyle boutique based in SoHo, NYC. As one of the first retailers in North America to import Japanese made selvedge denim, since its founding in 2006 Blue In Green has become NYC’s preeminent denim store and continues to be the exclusive purveyor of many international brands.

LIFE IN DENIM

This year we’re introducing LIFE IN DENIM: a series about everyday life in denim and our neighbors in NYC. Whether you’re at work in the studio, fixing up an old car in the shop, writing, cooking, cycling, climbing, or recording an album, take a photo and tag us with #lifeindenim on Instagram.