SASSAFRAS EDIT: View Feature




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LATE AUGUST IN KAPITAL

Savoring the end of the linen indigo Hawaiian shirt season. 

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THE CHINO ON TOUR

The BIG Original Chino heads out west to San Francisco, CA.

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GREG PURNELL

A look at Greg’s barber shop and visual art studio in Brownsville, Brooklyn.



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YASHADDAI

The trip down from Harlem to Soho in the BIG 801 filmed on Super 8mm.

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STEVEN SADOFF

Always a good time for coffee at Steven Sadoff’s Ground Support–a Soho staple.

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SASSAFRAS

We visited BRODISM, the home of Sassafras in Kyoto, Japan.

BLUE IN GREEN SOHO

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ABOUT US

Blue In Green is an independent denim and lifestyle boutique based in SoHo, NYC. As one of the first retailers in North America to import Japanese made selvedge denim, since its founding in 2006 Blue In Green has become NYC’s preeminent denim store and continues to be the exclusive purveyor of many international brands.

LIFE IN DENIM

This year we’re introducing LIFE IN DENIM: a series about everyday life in denim and our neighbors in NYC. Whether you’re at work in the studio, fixing up an old car in the shop, writing, cooking, cycling, climbing, or recording an album, take a photo and tag us with #lifeindenim on Instagram.